Simple example talking advantage of the runout
Poker Stars, $0.05/$0.10 No Limit Hold'em Cash, 8 Players
SB: $15.29 (152.9 bb)
BB: $11.01 (110.1 bb) VPIP: 15, PFR: 5, 3B: 3, AF: 1.4, Hands: 394
UTG+2: $10.40 (104 bb)
Hero (MP1): $10 (100 bb)
MP2: $17.14 (171.4 bb)
MP3: $7.01 (70.1 bb)
CO: $12.68 (126.8 bb)
BTN: $11.93 (119.3 bb)
Preflop: Hero is MP1 with 3:heart: 3:club:
UTG+2 folds, Hero raises to $0.20, 5 folds, BB raises to $0.65, Hero calls $0.45
Often I would fold here but this player looks pretty weak and we are in position
Flop: ($1.35) 9:spade: K:diamond: Q:diamond: (2 players)
BB checks, Hero checks
Ok he doesn't like the flop JJ TT AJ AT AQ look most likely
Turn: ($1.35) 5:diamond: (2 players)
BB checks, Hero bets $0.64, BB calls $0.64
Well if he checks twice I'm definitely betting, I would have check called up to half pot here, looking to bluff suitable runouts.
He's going to call at least once with say JJ TT which have a gutshot.
Best bluffing cards definitely diamonds but I'm thinking another K, Q, or 9 would also be good.
River: ($2.63) 8:diamond: (2 players)
BB checks, Hero bets $1.88, BB folds
reasonably large sizing, I don't want him looking me up with AQ here.
Results: $2.63 pot ($0.12 rake)
Final Board: 9:spade: K:diamond: Q:diamond: 5:diamond: 8:diamond:
BB mucked and lost (-$1.29 net)
Hero mucked 3:heart: 3:club: and won $2.51 ($1.22 net)