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Message: [QUOTE="OzExorcist, post: 2922169, member: 23910"] I think the issue here is that you're looking at all of this from the perspective of a fan of the sport, someone who follows it on a regular basis. That's great, I'm the same kind of fan. But it's not us that actually move the needle in the biggest way - it's the Joe Public casual observer, who probably only tunes in to a couple of cards a year. And there's simply no proof, no data, that backs up the idea that Joe Public's needle is moved by Nate Diaz or Holly Holm. To us, as fans of the sport, it makes sense that people [i]should[/i] care about this stuff, but there's no proof that they actually do. There is definitely proof they care about Conor McGregor though. One last thought on PPV sales and records: trying to give GSP credit for UFC100, when it was headlined by Brock Lesnar at the height of Lesnar-mania, is a suspiciously long bow to be drawing. In 12 attempts as the [B]headliner[/B] of a PPV event, GSP never made it to 1 million buys. 0/12. His closest was 920k in the superfight with BJ Penn. Silva was 2/16 over that magical mark (second Sonnen fight, second Weidman fight). Interestingly, that suggests that losing (or nearly losing) a fight can sometimes HELP a fighter draw even bigger numbers. Bodes well for Conor next time out ;) Penn was 0/9. McGregor is confirmed 1/2 so far, and we should find out soon if he's 2/3. Keep in mind too that when Dana talks about records he's usually got all sorts of things in mind: I'm sure he'd tell you YouTube views of the Embedded videos count, for example. As mentioned earlier the prelims set an FS1 viewership record too. You can call that blowing smoke up asses but records are records, numbers are numbers and they all tell the same, consistent story: Conor McGregor the cultural phenomenon, the maker of boatloads of money and setter of records, is a real thing. I'm not sure why anyone is questioning that? [/QUOTE]

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